MELODY HE
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Lenovo

OLV, Social, Print and Digital

Agency: Zeno Group | Executive Creative Director: Jeremy Kinder | Creative Directors: Kaylen Hann, Darren Lee | CW: Claire Pippin

 Shape What’s Next

To launch the world’s first folding laptop, we partnered with architect and BIG founder, Bjarke Ingels, to show leaders everywhere how to empower their visions and shape what’s next. 

Lenovo ThinkPad Social

Ran Lenovo ThinkPad’s Instagram and Twitter account with my copywriter, Claire. We concepted, shot, and executed all of our ideas.

Influencer-Led Campaigns

To celebrate the 30th anniversary of ThinkPad, we worked with various influencers and asked them how they '“think on”.